Livro - Enviesados

Enviesados , written by Rian Dutra , is the first Brazilian publication focused on cognitive biases applied to Experience Design

— or biased books — are works that present information, characters, or narratives through a distorted, partial, or systematically skewed perspective. While all books carry some degree of authorial subjectivity, biased books go further: they intentionally or unintentionally omit facts, reinforce stereotypes, or manipulate emotions to guide the reader toward a specific conclusion. livro enviesados

The central thesis of the book is that human beings do not make purely rational decisions. Instead, our brains rely on cognitive biases Enviesados , written by Rian Dutra , is

: It is designed to be a dynamic manual, often recommended by reviewers on TikTok and Mercado Livre for its "easy-to-apply" insights into digital products. Where to Find It The book is available through several major retailers: Instead, our brains rely on cognitive biases :