In March 2023, a former CEO of a mid-sized K-pop agency was sentenced to four years in prison for forcing two trainees (ages 17 and 19 at the time) into performing sexual acts with investors. Audio recordings obtained by SBS FunE showed the CEO saying: “This is how the industry works. It’s fixed. You give pleasure, you get a debut.” The court acknowledged the “systemic nature” of the coercion, noting that the CEO had a “standard operating procedure” involving a rotation of trainees for investor visits. This was the first time a South Korean court explicitly used wording indicating an institutionalized model rather than isolated crime.
The South Korean entertainment industry has faced recurring investigations and public outcry regarding alleged structural issues involving prostitution and the "sponsor" system. While many accusations remain rumors or result in acquittals, high-profile cases have occasionally exposed underground networks where sexual services were allegedly brokered for business favors or career advancement. The "Sponsor System" and Structural Exploitation south korean entertainment model prostitution s fixed
A crucial element of the fixed model is the role of “grooming managers” (often male) who build emotional dependence before introducing sexual expectations. Former K-pop star and actress Goo Hara (deceased 2019) had anonymously described such dynamics before her death. In 2020, a manager from a large agency (name withheld due to defamation laws) testified in a parliamentary hearing: “We have a price list. A dinner with an idol is $5,000. An overnight stay is $20,000. The agency takes 70%.” This price-fixing further demonstrates a cold, mercenary structure. In March 2023, a former CEO of a
The core of the issue lies in what industry insiders call a "fixed" ecosystem of power. Unlike the West, where the casting couch is an abuse of power, in South Korea’s historical entertainment culture, sexual exploitation was often institutionalized through seong-geoye (sexual entertaining) and the "sponsor" system. You give pleasure, you get a debut
and appearance, which is often documented through "daily vlog" style content. Diverse Talents
Major investigations, such as the Burning Sun scandal , revealed that some entertainment figures allegedly orchestrated prostitution rings to lure foreign investors.