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The lines between entertainment content and popular media are increasingly blurred. With the rise of streaming services like Netflix and Hulu, we can now access a vast library of entertainment content with the click of a button.
Modern audiences do not consume media in a vacuum. They exist in a highly connected, multi-platform ecosystem where a single story or piece of intellectual property (IP) must live across several mediums to survive. Why Siloed Content Fails vogov190717emilywillistrueanallovexxx link
This link shapes how we consume information and art. Popular media acts as a megaphone for entertainment content, ensuring that: The lines between entertainment content and popular media


